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Meet our team
Learn more about the experienced executive team, board of directors, and investment committee behind GOAT Industries.
Mr. Hay is an officer and director of a variety of private and public companies and has extensive experience structuring and financing companies within the clean energy and ESG industries.
Paul Marr is the SVP, Marketing at GOAT Industries. Mr. Marr is an award-winning executive creative director. Currently Mr. Marr holds positions as a principal director at KOLD and the head of marcom creative for EA Sports where he leads a team of strategists, designers, copywriters, and creative directors. Prior to EA, Mr. Marr was a director at Canada’s leading creative agency, Cossette, where helped establish brand channels, ideas, and platforms for brands like Best Buy, Telus, and Tourism BC.
David Jackson is the SVP, Branding at GOAT Industries. Mr. Jackson is a highly regarded marketing leader, currently holding positions as a principal director at KOLD and VP Marketing for EA Sports where he is responsible for over $2B of revenue globally across the FIFA franchise. Prior to EA, Mr. Jackson’s background is comprised of omnichannel public and private sector advertising with Saatchi & Saatchi in London, United Kingdom. Including having held a position with Barclay’s Bank in sponsorship strategy and activation.
Mr. Hay is an officer and director of a variety of private and public companies and has extensive experience structuring and financing companies within the clean energy and ESG industries.
Mr. Benger is an accomplished leader and entrepreneur with experience in the biotech and plant-based sectors. Alex Benger also has several years of experience in marketing having led several creative digital marketing strategies over a variety of industries. He holds a Bachelor’s in Economics and a Minor in Business from the University of Victoria.
Natasha Raey is an entrepreneur and philanthropist, with over 15 years of operational and project management experience. Ms. Raey’s primary sector focus includes healthcare, cannabis, consumer discretionary and women’s empowerment. Ms. Raey is the founder of Bloomelix, including the CEO of Skye Cannabis. She has had experience developing and executing research projects and development action plans and evaluation frameworks for a number of community development and health focused projects. Including a partner at Cadence Health Centre, overseeing the development and execution of the multi-disciplinary health centre and compounding pharmacy.
Ms. Raey is an avid philanthropist with a focus on healthcare and women’s empowerment. Ms. Raey is the Founder of SheTalks Global a platform for women to share their stories of empowerment, a movement that has been recognized by CNN International. Currently, Ms. Raey sits on the board of Myconic Capital Corp. Ms. Raey holds an Honors Degree in Molecular Biology and Biochemistry from Simon Fraser University. Including a Masters in Health Administration from the University of British Columbia.
Todd Buchanan is Chairman of the Investment Committee for GOAT Industries. Mr. Buchanan has over 20 years experience working with Fortune 500, public and private companies on the creation and implementation of business process management methods and technology. Mr. Buchanan has proven he is a strong consensus builder and negotiator, being focused on assisting founders and families operating earlier stage companies from start-up through proof of concept and hyper growth. With having worked with various companies including offering a multi-faceted range of experience having held various senior executive positions at the likes of: International Forest Products; SiCam Systems and its clients; Nexii Building Solutions; Luvo Inc.; LYFE Kitchen; and Equifaira Partners and its clients.
Mr. Buchanan currently serves on the Board, as an officer and in advisory roles with a number of companies, a mutual fund trust, and a not-for-profit organization.
Asghar Khan is part of the investment committee at GOAT Industries. Mr. Khan has extensive experience working with public and private enterprises, he has driven shareholder value as well as long-term growth. Mr. Kahn had served as Regional Head of Strategy and Business Development for PepsiCo, where he drove a multi-billion dollar portfolio in 14 countries across the Asia Pacific, with primary focus to develop strategy and M&A. Prior to, Mr. Khan held senior Finance and Planning positions at Rogers Communications Inc and PwC.
Mr. Kahn has also served on the boards of various MNC’s in Asia Pacific. Mr. Khan is a member of CIMA Australia. In addition, Mr. Khan holds a Bachelor’s degree from Albright College, and an MBA from Lerner School of Business, University of Delaware and a Master’s degree in Finance from The Wharton School of Business, University of Pennsylvania.